LEILA EISENMANN
Experience Design
My work focuses on connecting business strategy, experience design & technology through inclusive collaboration. With a 360° expertise of what a product or brand needs to come to life, differentiate & make an impact.
ABOUT
2023... Experience Design Director @Clarivate Analytics, Barcelona.
2019-2023 Senior Experience Director EMEA @Oracle, Paris.
2017-2019 Creative Director @Publicis, Paris.
2015-2017 Head of UX @Galeries Lafayette, Paris.
2014-2015 Creative Manager @Sarenza, Paris.
2013-2014 Creative Manager @Birchbox, Barcelona
2007-2012 Independant Creative Director Paris - Barcelone - Berlin
2004-2007 Designer @Desoigts & Associés @Dragon Rouge, Paris.
2003-2004 Art Director @Angie, Paris.
2002-2003 Graphic Designer @ELLE, Madame Figaro, Glamour, 20 ANS, Paris.
2002 ESAG, Met De Penninghen Master in Art Direction & Communication Strategy, Paris.
I am a designer with +20 years of experience, primarily focused on leading creative teams.
I graduated in 2002 with a Master’s degree in Art Direction and Communication Strategy from ESAG Met de Penninghen in Paris.
I have worked in the fields of fashion publishing, edition, branding, creating visual narrative for brands.
In the early Y2K, as an independent, I explored electronic music and had lot of fun developing identities and multimedia assets for record labels and clubs or parties comm, playing with typography or illustration while collaborating with advertising agencies as an Art Director.
From 2010, I took on leadership roles in UX for e-commerce brands like Galeries Lafayette.
In 2015, I joined Publicis as a Digital Creative Director, where I led multidisciplinary product design, social media, marketing and advertising teams. Being also responsible for pitching and winning the agency new businesses at the C-level.
In 2019, the Experience Design team at Oracle ECEMEA invited me to join them in Paris.
There, I contributed with service design and design thinking to embedd customer-centricy and designed strategic experiences for clients such as Neom in KSA, Deutsche Bahn, Inditex, BBVA, Galeries Lafayette, Bev Indev, Volkswagen, L'Oréal, and SNCF, helped on the implementation of the new Redwood design system in Oracle Fusion Cloud SaaS and establish design operations for a shared Design service center in Europe.
Since 2023, I have build from scratch a Design Hub in Barcelona for Clarivate Analytics, leading a team of +30 UX researchers and designers focused on Search, Data Analytics and Workflow products for B2B AI empowered solutions.
With a comprehensive 360° vision of product, brand, and service design, I bring a unique ability to shape meaningful, competitive, and lasting experiences.
EXPERTISE
Product Design
Design Thinking, workshops, strategy
AI solution, agentic application, Search, Data Analytics & Workflows B2B Saas
E-commerce web & mobile applications
Large design team leadership: hiring, mentoring and retaining
Design Operations & processes
Executives & Stakeholders collaborations
HCI Research & Experience
Research strategy
Personas & User Journey
Design System
Ideation, Wireframes, Interaction, Prototypes, Delivery
Consultancy
Sales experience, demo
Go to Market
Customer Experience
Change Management
Branding & Communication
Brand & Product Positioning
Communication strategy
Pitch, Storytelling, naming
Logo & Visual identity
Typography, colors, Icons, Imagery & Illustration, photo & video art direction
Advertising
360° campaign
Social Media
Contact
Thank you for your message | Merci pour votre message | Gracias por contactar conmigo